Friday, June 25, 2010
I enjoy Denny Hatch’s e-zine. He’s always no-nonsense and very down-to-earth (to use two clichés) when analyzing an industry that often appears to run in circles with its hands flailing in the air. In his June 22nd 2010 article, “Why Americans Can’t, Don’t and Won’t Read ” (Target Marketing ), he cites an example of [...]
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Filed Under: Marketing, SEO, Social Media Marketing
Tags: American marketing, creative copy, Denny Hatch, direct email marketing, direct marketing, e-commerce, markeing messages, social media, Social Media Marketing
Wednesday, December 9, 2009
I may have to eat my words on lack of ROI and Social Media! Dell Made $6.5 Million on sales through Twitter and other Social Media Marketing. I’m thinking $6.5 Million isn’t really too bad. Social Media Marketing does indeed work. If done correctly. It’s still a small portion of Dell’s revenue, but a growing [...]
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Filed Under: News, Social Media Marketing
Tags: dell, Marketing, ROI, SMM, social media, Social Media Marketing, thunderpaw
Monday, November 23, 2009
This time of year, many marketers and merchants in the US are ramping up for the “black Friday” deals. But all is not simple out there. With the rough economy continuing for many merchants, they once again are resorting to very bad tactics. Lying and cheating. This may work a couple times, or even a [...]
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Filed Under: Marketing, Social Media Marketing
Tags: black friday marketing, Marketing, social media